Case Studies
American Uniforms Company
A large company in the U.S. that provides uniforms to B2B markets was facing difficulty in opening new partnerships and expanding its presence in specific industries. 2Previous efforts with advertisements brought in low-quality leads and a pipeline that did not translate into real deals.
We took over the entire outbound for the company, applying
our multichannel playbook:
our multichannel playbook:
- LinkedIn Outreach: Strategic connections with decision-makers and 4–6 touchpoint sequences.
- Cold Email Marketing: Personalized campaigns with a focus on the needs of each sector.
- Cold Calling: Prepared calls with research & scripts that opened discussions at an executive level.
- CRM workflows & automations so that no lead is lost.
- Systematic follow-ups with personalized messages.
- Continuous optimization based on data (A/B testing on sequences, calendar integration).
The client achieved predictability in their growth for the first time, with a calendar
full of meetings with decision-makers. 12From an ad hoc process, they moved to a systematic outbound engine that continues to bring in deals and grow their pipeline.
full of meetings with decision-makers. 12From an ad hoc process, they moved to a systematic outbound engine that continues to bring in deals and grow their pipeline.
In just 5 months:
- We closed a strategic deal that brought in $1M in revenue, which evolved to $3.5M within the year.
- We created a pipeline that exceeds $10M in active opportunities.
- We secured a steady flow of appointments from all 3 channels (LinkedIn, Email, Calls).